How To Prioritize Your Time

How To Prioritize Your Time

 

 

Hey there! It’s me, Mike from M Business and Marketing Solutions. Come and join me for another of Mike’s Marketing Minutes.

 

For today, our topic is about how to truly prioritize your time. It’s a short week you see. On Easter Monday, we’ve got ANZAC Day and we only have three days to make it work. That’s why this session is all about prioritizing time. It’s about focus and consistency.

 

Now, let us start…

 

For Australia, this is a short full packed week. There’s the Easter Monday, Today’s Tuesday, and Thursday is ANZAC Day. weekends here and the biggest enemy of a busy week are interrupters. Those people who interrupt and waste your time.

 

With interrupters, your week might just go by and you’ll end up asking where your days have gone. Where did it all go? I’d lie to break down how you can avoid this.

 

How can You Prioritise your Time?

 

First, you can start breaking down your things-to-do into categories. For example,

 

  • Find what time is your peak time. – this is the time where you cannot be disturbed. It is where you need to be most focused and do your work.

 

As for me, I’ve put up a Do Not Disturb sign on my door during these times.

 

Second, analyse your every task very well. Try writing them down one by one and create a step by step list. Check or slash out a task once done. If there’s a task that is left – continue on them on your next day.

 

Keep in mind the SMART goals – Specific, Measurable, Achievable, Realistic and Time-measured. Use this to effectively achieve your goals for the day.

 

Then for the third one – Identify external factors that are just really wasting your time. This will help you eliminate interrupters and become prepared for them. You can create an interrupter log if you want to keep a record of those things.

 

Interrupter Log

 

Olivia created an interrupter log and it really did show the things that are interrupting us. Make sure to take note of the main interrupter. This way you get aware of the things, people or situations that waste your time.


Then fourth – Allocate your tasks with time. Use a time table or a diary of appointments. Create a time allocation per task. Just keep it ideal and real. You may have lunchtime as your break.

 

If you don’t know where you’re at – take a little break, breathe and look at these four things again. Find, Analyze, Identify then Allocate.

Hopefully, you can have a fantastic week ahead through this technique. See you again for more Mike’s Marketing Minutes. Talk to you again soon!

The Difference between Lookouts and Strategic Alliances

The Difference between Lookouts and Strategic Alliances

 

 

Hi, it’s Mike here again from M Business and Marketing Solutions. Come and join me again for another of Mike’s Marketing Minutes.

For today, we will talk about the difference between lookouts and strategic alliances.

You may not be aware of this but let me enlighten you on this. Within the marketing industry, there are specific sources you use where all your leads come from. May it be from referrals, social media ads or straight direct marketing.

 

But do you know that lookouts and strategic alliances are the greatest ones you can use to advertise your business? If not yet, let me help you.

 

What are Lookouts?

 

Lookouts are the people you meet personally. It might be from a coffee shop or book store. You can share your brochure or your business cards. Olivia and I did that when we first moved in Toowoomba. We out cards everywhere to gain referrals even from coffee shops.

 

Just let me clarify this, we get the referrals not from the persons in the coffee shops but from the cards we placed there. After that, we took things to the next level. We made a deal to a person that if he knew someone who needs to create a website – just ring me up and I’ll give him $150 if it’s a closed deal. That’s your lookout.

 

What is the Strategic Alliance?

 

On the other hand, the strategic alliance may not involve money. It can work two-way. You give them something and they’ll give you back the favour. It’s like they can refer you then you’ll refer them too.

 

For example, for us, it can be an IT Company that don’t do web development – they can refer us and in return, I can endorse their products and services. We have the same type of customer and line of business. We scratch each other back. With this, you might get into something fantastic.

 

You might be a builder and you got an ally whose a renovator that needs to renovate a driveway – they can call on you. Words of mouth is a great way to get people to know you. You can work together with them. This will depend on what type of business you are in.

 

Try teaming up with other companies that are in the same line of business as you are. Both of you can benefit each other.

 

 

Hopefully, you have enjoyed this and you can use this in your future business transactions. May you be able to join me again on my next video. Talk to you again soon!

Objection Handling

Objection Handling

 

 

Hi, it’s Mike here from M Business and Marketing Solutions. Join me now for Mike’s Marketing Minutes.

For this week we’re going to talk about Objection Handling.

What are the objections? What type of objections are there? And how do we handle them?

Continue with me to learn more about how to handle objections.

Now,

Let us move forward…

 

How do you handle objection within a sale?

 

If you are in the sales industry, you must be prepared to face some objections.

There probably came a time wherein a customer objected your sale speech and you are left wondering what has gone wrong. Here are three types of these objections:

  • First Objection: The person is just not interested. End of the story. This happens 5% of the time.
  • Second Objection: You weren’t able to give them enough reason to make a decision.
  • Third Objection: A buying signal. They’re actually interested and just want you to give them more information about what you’re selling them.

 

Upon trying to sell you might get answers such as:

 

  • “I want to think about it”
  • “No” (flat as that)
  • “Just give me brochures”
  • “I’ll check it with my partner first”
  • “I’ll just need to check it over”

 

These can all be eliminated if you can correct your way. Often times, objections are actually a way of saying they’re sort of ready to go for it but needs a little more push.

 

Once you receive an objection, don’t lose hope too early. You can butt-in a turn-around statement. For example, if the customer objected with “I’ll think about it” – throw in questions like “What is it you want to think about?” or “Is there anything specific you want? Maybe I can help you.”

 

You might get the answers you weren’t expecting and turn things around. You can give them further reasons, benefits, and features of the product you are selling. With asking questions, you are giving them the things they might be considering. Don’t hesitate to ask because you’ll never know if you might tap on the things in your customer’s mind and identify what they want.

 

Turn-around statements can go on like…

 

“Well, let me show you a way to get a cost-effective in that area”

“How about this one, this might be of your interest”

“I understand your dilemma, Let me show you our other payment options”

These are just a few of the turn-around statements you can counteract to an objection. With these, you might close a deal.

 

There’s another technique to flip your situation aside from the turn-around statements. It is called Feel-Felt-Found. This is an old school selling 101. Here’s the example of a feel-felt-found statement.

  • “I understand how you feel but what we’ve found–”
  • “Look, I understand how you feel, other customers have told us that too before, they’ve felt that–”

These are just a few. You have to make the customer feel that they are heard and acknowledge. You got to give them that feeling that they matter and their issues are important to you. In feel-felt-found technique, your key areas are – Auditory (what you are hearing), Sight (what you are seeing), and Feel (what you are feeling).

After your feel-felt-found statement, you can start using your product in the story. You can emphasise your product’s features and what are the good things others say about it. Enlighten them about the good stuff.

 

Mixing up this technique is okay. You can take the following examples:

 

  • “I hear what you are saying, others have told us that before and we’ve found that– ”
  • “I see where you are coming from, but other customers have picked this one because– ”
  • “Another person has also pointed that out to me but what I found is this– “

After this, you can back over your selling pitch.

Keep in mind to believe in your product and being knowledgeable in every part of what you are selling. Take note of the key features of your products and services. Believe that it is the best among the others. Confidence can be your best bud.

Build rapport with your clients can return you the favour. Once you gain a person’s trust, you got yourself a sure buyer.

Hopefully, you have enjoyed our topic today! Object handling is a tough topic but if you know your techniques to use, it’ll be easy for you. Don’t worry, because there’s more to come on this one. I’ll be sharing some closing techniques in our next meet.

Just keep in mind that when dealing with objections, listening is important. Listen to what your customer is telling you. Let them matter.

 

Bye for now!

Talk to you soon!

How to Decrease the Retention Rates of Existing Ongoing Customers

How to Decrease the Retention Rates of Existing Ongoing Customers

 

 

Hi everyone, it’s me again, Mike from M Business and Marketing Solutions.

 

On our list today, we will talk about how to decrease the retention rates of existing and on-going customers.

 

How do we do it?

 

Look, sometimes you avoid it. At some point, you’re going to meet people who want to cancel your services. You’re going to meet people who are not interested in your products. It’s normal.

 

But oftentimes, this has something to do with how they are being treated — the way you and your staff treated them. This is about customer care. It’s about how approachable are you and your manpower. Have they been able to get in touch with you immediately? Have you been able to attend to their concerns?

 

This is about being able to deliver the same way every single time; the same way that you answer the phone and the same way you give the delivery.

 

Do you have a system in place?

 

This is crucial.

 

There’s nothing more frustrating than making a sale and finding out that one of your existing customers has just cancelled. Yeah, it’s going to be okay but you’re might not go anywhere with cancellation, you’ll be stuck with your business. If these things happen to you, a customer care system must be implemented around.

 

A system where the customer is the uppermost priority. Their well-being must be always taken into consideration. Remember, you are in the industry because of them. If you don’t have customers, where will your business be?

 

It’s important to have that regular contact with your existing clients, they’re your paramount. More than doing it over the phone or face to face, you can also do it through social media.  You can record a video and share it with them. Make it look like you are talking to them personally.

 

So there, you can decrease the retention rates of existing and on-going customers by treating them well and keeping them posted constantly. If you know how to treat your clients well and socialize with them, you are sure to have an increased number of customer than decrease.

 

I’ll go for now but will be back soon for more talk! Oh, and don’t forget to like and join our facebook group — Business Growth Tools.

 

Wish you a blessed day ahead!

Bye!

How to Make an Upsell To Your Existing Customers

How to Make an Upsell To Your Existing Customers

 

 

Hey guys, it’s me again, Mike from M Business and Marketing Solutions.

This time we’re going to talk a little bit more about how to upsell to our existing customers.

 

Now,

 

You a trader and you say, “I don’t have existing customers. I go out, do something, and I come back.” Let me give you a challenge here, something to think about.

 

When you first gave your quote to that customer and he chose a lower type of service, or a product, is there a way to get back in and talk to him a year later about upgrading to what he chose?

 

Let’s say, for instance, you’re a kitchen company — did the customers choose to the things that you have highlighted or they have just gone with the generic products that you normally sell. How are you going to make another offer?

 

Keep this in mind – There’s no harm in checking up on them

 

There’s no harm in of talking to these customers and offer something new. For example,

 

“Hey, just want to catch up with you and see how are you going with our products and services.” or “Hi, just want to see how are you liking our services? Just want to share with you something new about our products… blah blah blah~”. Just give it a go!

 

That’s one of the best ways you can start upselling to your regular customers. When you have regular customers, there’s always a chance to upsell. It is because of the trust that was built already between the two of you.

 

Now, if you can show the significance of the additional products and services you’re offering, Tada! — there goes your upsell! Just keep in mind that consistency is also a key to a good relationship. Keep a good track to your customers because if you are seen to be reliable and trustworthy, they are sure to give another shot with your products and services.

 

As much as possible, try to keep in touch with your customers for them to be reminded about you. You don’t need to upsell right away. Constantly checking up on them shows that you care about your business’ reputation.

 

It’s all about making a connection and keeping a good foundation with your customers. Hopefully, I’ve made my point right here. Don’t forget about our facebook group — Business Growth Tools.

How to Increase the Prices of Your Products and Services

How to Increase the Prices of Your Products and Services

 

 

Hey. It’s Mike here again from M Business & Marketing Solutions!


How are y’all?

 

Today, we’re going to talk about — the ways to increase the price of your products and services.

 

 

You might say…

 

“What are you talking about?

“Can I really increase the price of my products and services?”

“What if my customers strip me. They’ll beat me if I increase my prices.”

 

That may be the point, but this is a really, really good way to get more income without getting another business or more customers. In order for you to do that, you can start by adding value to your products and services more than what you have. This is for people who have an ongoing customer. If you’re a painter or a trader in some way, you got to start thinking about a system where you can earn more continuously.

 

What can you give your customers so they keep coming back and let you earn more?

 

I’m asking you to increase the value of your products and services. Listen, this is important. As you don’t want to be too cheap but you also don’t want too expensive. Even if you’re a trader or a painter, increasing your price and showing more value on your products and services, is essential. Today, let us emphasize the value of what you offer. Value is not just based on the pricing. It is based on what your customer thinks.

 

Understanding the term “Concession”

 

Let me share with you the term that we use in negotiation. It’s the word “concession.”

 

What is it? It is something that you can trade that will not cost you very much, but a big thing for the clients. For example, when I used to do a door-to-door selling of water purifiers — what I found was, people were constantly asking for a discount. They wanted me to give my products at a lesser price from its original offer. They wanted a 20% off.

 

If you take off 20%, I’ll buy it today.” – Do they’ll say. Then I’ll be like, “I can’t do that“.

So I thought, “What about if I found a way to add a little bit more value, to some of my products and services that I could possibly throw in for free, but had the same value worth to them than discounting the 20%?

 

What I did was, I took a polypropylene bottle in the fridge that was retailing at $20 to $30. Thinking how much the discount would be when I only got that polypropylene for $4. I was making 26 more dollars per unit than what I had before. Simple right?

 

So in a concession, you’ll want to your put up your products at a reasonably higher price. Make sure its a reasonable price. Like for an instance, you might want to add value because on some type of sealant or something that you actually put in place — that isn’t going to cost you much, but will be a big deal for the customer.

 

Think about that! That’s how you can add more value to your products without spending too much money then you can earn more. That’s how you can earn more money for a little investment on your part – the unobvious way – without your customers noticing it.

 

For instance, you might be with a business where you have regular customers. How are you going to put it up? Well, you can tell them –

 

From this moment forward, we are undergoing special circumstances. Because of X, Y, Z and of what’s been going on in the industry, we’ve had to put together some quality assurance for our customers’ benefits. That is why we’re adding this content to this product.

 

It’s pretty much that, or you can say,

 

Look, from now on, I’m going from “X” price to this “X” price.

 

Just make sure that you are ready for your regular client’s questions. Be ready with a reasonable answer. Remember the added value or the change in the ingredients of your product as for their sake.

 

These might be adding small things but it’s a sure win to make a big difference to your customer and to your earnings as well. Do your research and make it happen.

 

Think carefully before laying out your additionals. Again, we have a facebook group named Business Growth Tools. Join us for more information on how you can earn with your products and services.