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What’s the New Facebook Business Inbox?

by | Jun 18, 2020 | Video

Hi, welcome to Mike’s Marketing Minutes. This time around, we’re talking about the new Facebook Business Inbox. That’s coming to messenger, so let’s get into it.

Hi guys. It’s Mike here from M business and Tradie Directory Australia.


Today. I want to talk to you about the new thing that’s coming on, which is the business inbox. What is that all about?


Well, it’s Facebook. The Facebook Business Inbox is pretty much adding to your normal messenger.


These days, a lot of people are on Messenger. Most people are on Facebook Messenger.  What Facebook is doing is they’re going to add the business inbox into your messenger app.


Why is that such a big deal?


It’s a big deal for a lot of people. I handle a lot of businesses. I manage a lot of people’s Facebook. Often, I’ve got to get in touch with a lot of my clients to say, “Hey, did you know you’ve got a message on Facebook? Did you know you’ve got a message here? Did you know that you’ve got a message and you haven’t responded to it?


It’s the most frustrating thing because you’re so busy doing the business sometimes. This is especially true with Facebook. Because it doesn’t seem to give notifications. It doesn’t seem to give things. So if you do have a message, you don’t know.


Not everybody has Facebook for Business App on their phone. I would encourage you to get the Facebook for Business App that is on the phone. It’s completely for us as a business manager for Facebook or for Facebook pages.


But this is going to be different, the reason why it’s different is most people get a notification on their messenger. When they have someone who contacted them, that’s pretty much it.


It also says in the article, although it hasn’t come out yet, not in Australia. It has come out in the US. It is saying that you’re going to be able to put in reminders and things for you to actually respond to those customers.


So that’s pretty much it. Facebook is constantly changing the way that we do business. Facebook is always pushing it forward and always making it easier.


I don’t know what they’re going to do in the future. That’s what I’m looking at because Facebook’s Mark Zuckerberg also owns WhatsApp. He also owns Facebook Messenger and he also owns Instagram Messenger. There were some rumors a little while ago that they were going to merge all three together. Not sure if that might be a bit of a good thing or that might be a bad thing. But anyway, the most important thing is that people are contacting you.


I have seen a big sort of search on Facebook. This is not only for Facebook engagement but also in Facebook inbox messaging to a lot of my clients. I am not sure about you. If you’ve got any questions about the business inbox, if you’ve got any other questions that you want me to cover in these Facebook lives, please comment on the area below and I will catch up with you very, very soon. Have a good afternoon. Bye.